Award becomes a design icon
The Osram Orange Award is an annual, internally very relevant award show for selected employees and global teams of the 30,000 people counted international workforce. After the previously conventional designed acrylic award Osram was looking for a unique, contemporary concept. WERKSDESIGN developed a holistic solution for the brand specialists Brand Union:
A simple metal ring with lasered laureates on a white plastic rim. After finger contact the rim lights switchless in Osram corporate color orange.
This makes the award an interactive experience for the brand Osram, which uses the orange band as a central corporate design element.
The stand-alone design icon with no visible connection was awarded with the IF Design Award for its outstanding design itself. WERKSDESIGN is also responsible for the production of small series (each year 40 pieces).
Our award is not golden, but it is a brilliant example of modern design.
Press Department Osram